Using invisible ink that can only be seen with a UV light is an excellent way for a manufacturer to verify a product’s authenticity without the consumer even being aware of a difference.

Similar to invisible ink, micro text is a security technique that is digitally printed text or pattern that is so small and fine it cannot be seen by the naked eye without use of a microscope. This is another great way to prevent counterfeiting as it would be difficult to reproduce on packaging.

Variable data allows for both security and can add an air of luxury to your product. Add a lot number or unique product number from the initial print run to ensure that your product is not being ripped off.

Variable barcodes are another means of product tracing that would be invisible to consumers and potential scammers alike. Manufacturers can use the barcode to embed unique identifiers into each product to ensure authenticity and traceability as well as prevent counterfeiting.

Variable QR codes can be changed frequently to ensure security, or direct consumers to multi-factor authentication to ensure the right person is accessing your product. Some QR codes can also offer tracking features.